The top CPG podcast in the world, highlighting stories from founders, buyer spotlights, highly practical industry insights - all to give you a better chance at success.

Latest Episodes

#190 - Tariffs 2.0: Hotpot Queen, Fila Manila & Circle Beverag

In this episode of the Startup CPG Podcast, Daniel Scharff sits down with Jia Liao of Hotpot Queen, Jake Deleon of Fila Manila, and Matt Whiteside of Circle Beverage t...

Founder Feature: Maxi Heidenblut of Häppy Candy

In this episode of the Startup CPG podcast, Grace Kennedy sits down with Maxi Heidenblut, the founder of Häppy Candy, a better-for-you gummy candy brand with 70% less ...

#189 - Distributor Spotlight: Tim Dornfeld, KeHE

In this episode of the Startup CPG Podcast, Daniel Scharff sits down with Tim Dornfeld, Director of Category Management at KeHE, to dive deep into what every brand sho...

Founder Feature: Jenifer Shwartz of Freezcake

In this episode of the Startup CPG podcast, Grace Kennedy sits down with Jennifer Schwartz, the founder of Freezecake—the first brand to offer freeze-dried cheesecake....

#188 - Celebrity and Influencer Contracts with Foster Garvey

In this episode of the Startup CPG Podcast, Daniel Scharff dives into the world of celebrity endorsements and brand partnerships with legal expert Hillary Hughes of Fo...

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