Founder Feature: Mackie Swan of Woo More Play
In this bonus episode of the Startup CPG podcast, Grace Kennedy sits down with Mackie Swan, CEO of Woo More Play, to delve into the world of premium organic intimacy products for women. Mackie shares the inspiring story behind Woo More Play, highlighting the brand’s dedication to pleasure and natural ingredients while tackling societal taboos and navigating the retail landscape of the sexual wellness industry.
Tune in to hear Mackie discuss the complexities of crowdfunding and the startup journey in this niche market, including the significant time and effort required, as well as the unique regulatory challenges. She also offers invaluable advice for aspiring founders in specialized industries, stressing the importance of staying true to one's mission despite obstacles.
Listen now and get inspired by Mackie’s journey!
Listen in as they share about:
- Woo More Play's Origin Story
- Industry and Social Media Challenges
- Retail and Growth
- Press and Media Coverage
- Crowdfunding Campaign
- Challenges in the Sexual Wellness Space
- Advice for Founders
- Future Plans for Woo More Play
Episode Links:
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Show Links:
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- Questions or comments about the episode? Email Daniel at podcast@startupcpg.com
Episode music by Super Fantastics
Creators and Guests
